Group 804-1
  • Website
  • Brand identity
Heading 1 → — a digital

2023

  • Industry

    Healthcare

  • Duration

    6 Weeks

  • Category

    Branding, Website
Revitalizing PR Genomics' brand to mirror its innovative genomics solutions, creating a modern website that showcases their cutting-edge approach in healthcare.
START A PROJECT

Founded in 2023 by Arnold Pallay, MD, and Patricia A. Rice, MSN, PR Genomics emerged from a passion for integrating genomics into healthcare. Their mission is to simplify genomic medicine's integration, enhancing patient care through personalized, precision medicine.

/01

Logotype
Using Inter, a typeface for the digital age, ensures crisp readability across various screens, a nod to the precision in genomics. The blue gradient symbolizes a spectrum of innovation in health, while the DNA-inspired motif reflects a steadfast commitment to pioneering genetic services and advancements in healthcare.
Frame 1686559953
Logo
Frame 1686559954

02

Typography
Heading 1 → create

Semibold

Inter
Aa-Soleli

Light

Soleli

03

Colors
Group 804 (1)

/04

Website Design

Frame 1686559962

Leveraging a blend of trust, experience, and modern aesthetics, our design strategy for PR Genomics emphasizes a clean, sophisticated look with inviting colors and authentic healthcare imagery, mirroring the elegance and innovation of contemporary healthcare environments.

business_letterhead_handbook_with_glass_plastic_detail_shot copy 2 1
Frame 1686559963 (1)-1

We innovated with abstract DNA structure motifs in design elements, moving beyond clichéd strands to uniquely express genomics' essence and innovation.

Frame 1686560196
Frame 1686560007
Frame 1686560197
Frame 1686559964

Let's Build Your Brand Together!

Contact us today to schedule a consultation and discover how our branding services can elevate your business to new heights. 

Choose Service
Union brand-1

View Next Project